Syngenta has appointed Rod Burke as the company’s new Turf & Landscape Portfolio Manager. With a wealth of experience of developing new fungicides and herbicides within the Syngenta business, Mr Burke will now focus solely on introducing new turf and amenity management and agronomy solutions across Europe, Africa and the Middle East (EAME).
“Syngenta researchers have identified a range of exciting products that could mark a significant advance in turf and landscape management over the coming years,” reports Mr Burke. “These can replace outdated old chemistry with new and more effective products that deliver better results combined with outstanding environmental credentials, as well as innovative new products and complimentary technologies that can solve previously unsolvable problems.
“Allied to that, we are committed to developing the GreenCast on-line agronomy advice and the pioneering advances in the Art of Application to manage turf and amenity areas more efficiently and more effectively,” he added.
Mr Burke joins a recently established dedicated Turf & Landscape team for the EAME region, headed by Syngenta Business Manger, Simon Elsworth.
“Syngenta is seeking to further expand its turf and landscape business and work closely with its partner distributors in key markets across Europe, Africa and the Middle East,” said Mr Elsworth. “This now has the support of an experienced turf team to ensure greenkeepers, sports turf and amenity managers receive the best possible level of service and advice.”
Within the new organisation, Dr Simon Watson has the role of EAME Technical Manager, James Kay EAME Technical Development Manager and Karen Roberts EAME Marketing Communications Manager.