Fast-growing PR & Marcomms specialists The Loop has strengthened its team with the appointment of Dan Blank as an account manager.
Blank starts his new position with immediate effect, and joins The Loop from PR golf travel specialists Azalea, where he was recently promoted to the account management team after joining the company in 2023 as a content editor.
Blank will support the senior management team across a wide range of The Loop’s clients, as well as supporting on content projects such as The Loop’s in-house Journal.
His appointment follows a positive first year of trading after the company’s launch in January 2025. The Loop’s client portfolio now includes Under Armour Golf, Fujikura and Stewart Golf, with a number of UK golf destinations and venues such as Ramside Hall, Dumbarnie Links, Perranporth Golf Club and Stoke Park.
Alex Narey, Partner at The Loop, said: “We are delighted to have Dan joining us as we look to grow our business to cater for the internal support needs of our client roster. We felt this appointment was crucial and the next natural step for us, and it is clear that Dan has built an impressive reputation for himself in the industry.
“Dan will no doubt bring direct experience in the golf travel space, but we are keen for him to work across a diverse range of clients, which will allow the senior team to continue having an eye on new business opportunities. Notably, Dan will play a key role in media and content management, helping us to deliver the best results for our commercial partnerships.
“Following the appointment of Rachel Broere earlier this year, we certainly feel the business is in a great position with a number of exciting opportunities on the table for the remainder of 2026.”
Blank said: “I am really excited to be joining The Loop and have been extremely impressed by their growth and the way they do things, and what they have brought to the market. The quality of work the team consistently produces aligns perfectly with the kind of storytelling and content I’m passionate about producing for clients, and I cannot wait to play a part in shaping upcoming editions of The Journal following such an impressive first release.
“I am excited to help the company build on the success of 2025 and support the day-to-day management of key accounts.
To speak to Dan, or to follow up on any enquiries with The Loop, email him at dan_blank@theloopgc.com
