Global Edition

Al Zorah partners with Azalea to showcase the city as a luxury golf and leisure destination

3.45pm 24th August 2023 - Marketing & PR

Al Zorah Development Company has partnered with Azalea, a leading PR and marketing specialist in the UK, to enhance the reputation of Al Zorah City across European golf and lifestyle media.

Al Zorah City is the home of a luxurious golf and lifestyle resort situated on the northern coast of the United Arab Emirates. Hailed as one of the UAE’s most spectacular tourist destinations in the Emirate of Ajman, this stunning 5.4 million sq m development offers everything you would want from a world-class resort. At its core lies an 18-hole championship golf course, complemented by a beach resort and hotel, as well as an array of fine and casual dining options, ensuring that residents and guests can savour the very best of locally and internationally sourced cuisines.

 Al Zorah Golf Club boasts the first Nicklaus Design layout in the UAE. The par-72 course winds around a natural mangrove landscape, providing a distinctive and enjoyable challenge for golfers of all skill levels. With a clubhouse under construction – equipped with a gym, swimming pools, and tennis courts – the development will further elevate the club’s status, which will be rebranded as the Al Zorah Golf & Yacht Club.

Recently, Al Zorah Development Company, a joint venture between the Government of Ajman and Solidere International, has recently unveiled its luxury beachfront residential project, Beach Hills Villas. This landmark project, nestled on the Arabian Gulf shores adjacent to the award-winning Oberoi Beach Resort, showcases four rows of ultra-luxurious residences. Offering spectacular views of Al Zorah’s sandy shore and deep blue waters, the villas epitomise the ultimate beachfront living experience, complete with private beach access.

Since inception in 2006, Azalea has established itself as one of Europe’s premier agencies in the golf, tourism, leisure and lifestyle sectors. Azalea adds another world-class destination, Al Zorah City, to its esteemed portfolio of clients, which includes Apes Hill Barbados, Terras da Comporta, Quinta do Lago, Costa Navarino, and Trump Turnberry.

Azalea partner and director, Andy Barwell, said: “We are delighted to partner with Al Zorah during this exciting period of growth. This is just the beginning. With an array of outstanding facilities and major attractions on offer, including one of the Middle East’s finest golf courses, we are committed to assisting Al Zorah City in establishing itself as a world-leading golf and lifestyle destination.”

Georg Saad, CEO of Al Zorah Development Company, stated: “We appointed Azalea based on their excellent reputation and experience in highlighting golf and lifestyle destinations to a wide audience. We believe we have something unique here in Ajman and look forward to seeing our story being told across Europe and beyond.”

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