Global Edition

Golf Club Purchasing Alliance goes national

12.58am 9th May 2011 - Management Topics - This story was updated on Sunday, May 15th, 2011

GMG Directors - Valentine, Partington and Aitken

Following overwhelming success in the north-west, Golf Management Group (GMG), the company dedicated to reducing UK golf clubs operating costs, has announced the national roll-out of their golf club buying alliance.

With over 100 clubs already signed up in the north-west of England, GMG has had to push forward their national roll-out plans as they have been inundated with requests from golf clubs across the UK wanting to join the alliance and starting driving down their own operating costs.

It’s the positive experiences and word-of-mouth of many Club Secretaries, committees and treasurers that has expedited the need to take the alliance beyond its existing north-west base.

Scott Partington, PGA Professional and Director, said: “We’ve been overwhelmed by the response so far. In the current climate, we know all clubs across UK are battling to reduce their costs whilst still delivering an excellent service to its members – but did not plan to launch nationally until later in the year”.

“We know we can make a real difference to clubs of all sizes, be it private, propriety, or a pay and play facility and it seems word has got around of the work we have done regionally and as a result we are now actively signing up clubs across the UK” added Partington.

From Open Championship venues to the smallest nine-hole municipal courses, GMG is quite literally revolutionising the way golf clubs operate and saving them thousands of pounds in the process.

The idea is simple, yet effective. By creating an Alliance between hundreds of golf clubs and suppliers, individual clubs can now take advantage of discounts and savings normally reserved for the multi-national organisations or hotel chains. GMG do not dictate where golf clubs buy from nor do they get involved in the payment process between club and supplier. Golf clubs therefore keep their independence.

Clubs are charged a nominal yearly subscription fee of just £149 per annum and are provided with digital manual of GMG approved suppliers with savings and preferential terms in over 30 categories, from a simple scorecard to the latest in Machinery technology.

David Valentine, Director, added: “Clubs typically work independently, so by utilising the collective spend of the clubs in the group we have secured preferential terms with leading suppliers across almost every category of expenditure. As a result, GMG guarantee your clubs expenditure will be significantly reduced.”

What’s more, many blue chip companies – such as, ADT security, 3663 Food, Office Depot, Sunlight Laundry, Circle Insurance, Travis Perkins – plus Market Leading Breweries and Grass Machinery suppliers have thrown their weight behind the Cheadle-based management group.

With the GMG team of PGA Professionals Partington, Valentine and golf industry stalwart Phil Aitken, on-hand to offer practical and professional advice to all clubs – the alliance is growing rapidly and GMG are becoming the go-to company in the UK to drive down golf club operating costs.

Danny Youd, Director Golf at Marland Golf Club, like so many, cannot speak highly enough of the group, commenting: “My experience has been a real eye opener.  We have been on board with GMG for only a month and saved more than £950.”

Mark Betteridge of Formby Golf Club also commented: “GMG have grasped upon a concept which, the golf industry should have had 10 years ago. Formby Golf Club applauds them for their initiative and foresight.”

John Sandford, Treasurer at Cheadle Golf Club added: “We are a small golf club and for us, given the relatively small fee and the potential benefits, joining GMG was a no brainer. Quite simply I have been Treasure for 6 years and joining GMG was one of the best things I have done.”

GMG’s Phil Aitken added: “We are so confident that we can reduce clubs costs that we guarantee that if we do not demonstrate a saving of at least double a club’s annual subscription fee, we will provide them with a full refund.”


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