Global Edition

 

Increased international participation in Golf Europe 2000

7.00am 28th June 2000 - Exhibitions & Conferences

With almost 300 exhibitors, mainly from outside Germany, the 8th International Trade Fair for Golf in Munich from 24th to 26th September will again demonstrate its importance as the key trade fair for golf in Europe. The Fair will occupy 15,000 square metres in Halls 1 to 4 at the MOC. For the first time, a waiting list had to be drawn up immediately after the deadline for applications.

The increasing demand at Golf Europe corresponds fully with the trend in golf. According to the National Golf Foundation in 1999 509 new golf courses were completed in 1999 in the United States alone. A similar number is expected in the year 2000. At the end of last year, another 936 courses were under construction.

Golf Europe is the golf trade exhibition of the Professional Golfers’ Associations of Europe. Last year, 3,826 visitors from 45 countries attended this exclusively business-to-business event. In contrast to other German and regional trade fairs, members of the public who play golf are not admitted to Golf Europe.

Exhibitors once again include market leaders, such as TaylorMade adidas Golf, Wilson, Ping, Orlimar, Mizuno, Cobra, Callaway, Footjoy and Titleist. There has also been strong demand for exhibition space for golf fashion. The presence of important brands such as Bogner, Escada, Ashworth, Lyle & Scott, Burlington, Bally, Burberry’s, Aigner, Polo Golf, Cutter& Buck, Golfino and Belfe shows that golf has become a lifestyle sport.

The Professional Golfers’ Associations of Europe, in co-operation with Messe Mà¬ľnchen GmbH, will organise an informative, specialised programme of accompanying events with seminars and lectures.

 

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