Global Edition

Titleist launches Tour proven drivers

8.00am 8th April 2005 - Corporate

The Titleist heritage of success has been founded on delivering superior product performance for the serious golfer and judging by the early reactions to Titleist’s new 905 drivers, this goal has been achieved yet again.
The new Titleist Pro Titanium 905 supersedes the successful Titleist 983 and has already proved a hit on tour with the likes of world #2 Ernie Els making the switch. In fact, Ernie first used the driver late last year. In his very first tournament he won the American Express World Golf Championship in Ireland and followed it up with back-to-back wins this in March.
The new 905 is packed with new features designed to improve launch condition, ball flight and playability, and also features an innovative multi-material design. Most significantly a new lightweight aluminium hosel enables weight to be redistributed to position the centre of gravity lower and closer to the face. The new 905 also features a two-piece face utilising thin beta titanium face insert technology supported by a uniformly thin face flange, which generates higher ball speed and greater accuracy on off-centre hits.
The head shape retains the ‘true pear profile‘. This is widely accepted by many accomplished players and has become Titleist’s signature head profile. The new driver comes in two different head shapes: the 905T and 905S. Although slightly bigger then their predecessors at 400cc, the new drivers retain the traditional square face angle preferred by the Titleist target market.
The 905T has a slightly shallower but wider face than the 905S delivering more dynamic loft, a higher launch angle and lower spin compared to the prior model and is suited to all serious golfers seeking low-moderate spin with optimum playability.
The 905S is the lower spin design of the two new drivers and has a deeper face to produce a reduced launch angle, boring flight and more controlled trajectory. The 905S is ideal for high-speed players who favour a lower launch and naturally high spin players who need reduced spin to achieve a more playable trajectory.
The new Titleist drivers will appear in golf shops in the UK in April and the RRP is £335.

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