Global Edition

ProLink expands global reach to Portugal and Dubai

12.30am 29th January 2007 - Corporate

ProLink Solutions has announced that its European distributor Elumina Iberica is currently installing the ProLink system for the first time in Portugal (Quinta Da Ria Golf Course) and has received a firm order from Dubai (Al Badia Golf Resort). These installs should be completed by mid February and with the additions of Quinta Da Ria and Al Badia, ProLink’s global reach now extends to 15 countries on five continents.

Designed by Rocky Roquemore and opened in 2001, Quinta Da Ria has a beautiful natural setting in the Ria Formosa Natural Park, with panoramic views to the sea on Portugal’s southern coast. The par-72 Quinta Da Ria course features generous greens and visually arresting bunkers alongside hundreds of almond, olive and carob trees in the Algarve region, an increasingly popular destination for golfing travelers.

“We are delighted to become the first golf course in Portugal to feature ProLink GPS,” said Antonio Cavaco, director of golf at Quinta Da Ria. “The system adds yet another unique factor to our spectacular course, helping golfers negotiate the layout and, at the same time, allowing my staff to manage operations in the most efficient way possible.”

Al Badia Golf Resort is one of 15 distinct development zones within Dubai Festival City in this thriving Middle Eastern country. The 7,250-yard course, designed by Robert Trent Jones II and opened in 2005, is notable for its design variety, creative use of water and views of the nearby city of Dubai. Four sets of tees and a wealth of strategic options allow players of all levels to enjoy Al Badia.

“We looked at all of the GPS systems on the market and the decision to choose ProLink was clear,” says Craig Skimming, golf operations manager at Al Badia. “We are delighted to partner with ProLink and Elumina to provide this wonderful amenity to our golfers, who will find it extremely helpful as they plan their approach to each hole.”

“It is an honor for Elumina and ProLink to be selected over all competitors to provide this state-of-the-art GPS system to Quinta Da Ria and Al Badia, two exciting destinations in booming golf regions,” says Angela Catlin, marketing director for the Elumina Group. “We expect the adoption of the ProLink system in Portugal to progress similarly to the UK, France and Spain where it has very quickly become the dominant product and a must have for all golf courses. The interest shown to date from the other courses in Portugal is very encouraging and we anticipate several other courses following suit in the very near future.”

Simultaneously to the PGA merchandise show in Florida this month ProLink and Elumina are exhibiting at the ‘Golf Ex‘ exhibition in Dubai on Stand 30 where they also expect to receive lots of interest in the system.

Mrs. Catlin adds, “Historically the choice of GPS systems in Dubai has been very limited due to the lack of an approved radio frequency to allow the two-way communication needed on the system. After nearly 12 months to secure this frequency we believe many courses in Dubai will now be interested in changing to the worlds No. 1 GPS system and all the additional features on the system it brings to both the end user and the course management.”

Quinta Da Ria Golf Course www.quintadariagolf.com
Al Badia Golf Resort www.albadiagolfresort.com
ProLink www.goprolink.com

In related news...

GolfBusinessNews.com (GBN) is for the many thousands of people who work in the golf business all around the world.

We cover the full range of topics both on and off the course. We aim to supply essential information both quickly and accurately in a format which is easy to use. We are independent of all special interest groups.

Subscribe

Click here to sign up for our free twice weekly golf industry news summary

View the latest newsletter here