Global Edition

New Titleist Pro V1 Family Better Than Ever

12.30am 9th February 2007 - Corporate

The legendary Pro V1 family of golf balls has enjoyed over 900 tour victories since its introduction in October 2000 and the new 2007 editions are already adding to that total. The new Pro V1 and Pro V1x have been further refined to move golf performance to a new level. Put simply, they are better than ever.

The all-conquering Pro V1 has been the biggest success story in golf since the turn of the new millennium and here are some of the key landmarks:

For 2007, the new editions of the Pro V1 and Pro V1x are better than ever. Both models feature improved aerodynamics from refined, higher coverage dimple designs and the Staggered Wave Parting Line to deliver a more optimal ball flight for longer, more consistent distance. Both balls also feature the exclusive A.I.M.(Alignment Integrated Marking) sidestamp for better putting alignment.

In addition, the new Pro V1x features a softer Urethane Elastomer cover blend for improved playability and feel with mid and short irons.

Titleist once again sets a new standard for golf ball performance. Towards the end of last year, Davis Love III, Ernie Els and Padraig Harrington all won with the New Pro V1 golf balls, and the 2007 US PGA Tour began with a bang with 3 straight wins as Vijay Singh, Paul Goydos and Charlie Hoffman all played the new Pro V1 balls to victory.

In the latest Sports Marketing Surveys Ltd Retail Audit, the Pro V1 family alone accounts for over one third of the UK golf ball market value. They will ship in Europe from March onwards. Retail price: £11.50 for a sleeve of three.

Titleist www.titleist.co.uk

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