Global Edition

TaylorMade President to Launch New Product by WorldWide Webcast

7.18am 7th September 2010 - New Products

Justin Rose, a TaylorMade Staff Player

TaylorMade Golf Company, an industry leader in product innovation, and company President & CEO Mark King will introduce a new product via worldwide webcast on Thursday, September 9 at 8.00pm (GMT) and 9.00pm (CET).

This introduction format promises to deliver a unique and memorable experience for consumers; it enables their participation in a universal curtain-pull on a remarkable new TaylorMade product like never before. The passion and inspiration associated with an initial product launch has long been held in reserve for the company’s sales force. This fall, a global online audience will share in the anticipation and excitement.

“We think what we show will instantly become the most sought-after product in the marketplace,” said Bob Maggiore, Vice President of Brand and Marketing.

Watching the webcast is easy, simply log onto www.taylormadegolf.eu on September 9 and load the interactive video presentation, which is scheduled to last approximately 10 minutes. Following the launch, the video footage will remain available on TaylorMade Golf’s global website for additional viewing.

TaylorMadeadidas Golf products at:

www.taylormadegolf.eu

www.adidasgolf.eu

www.ashwortheurope.com

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