Global Edition

New point-of-sale concept to increase revenue for the golf course operator

10.09am 21st February 2014 - New Products

Refresher General General 0377

Ransomes Jacobsen, the UK and European distributor for E-Z-GO golf cars and Cushman utility vehicles, launched the Cushman Refresher FS2 at the BTME Show during Harrogate Week in January.

The Refresher FS2 is a mobile refreshment vehicle featuring FlexServe Technology, a new point-of-sale concept designed to increase revenue for the golf course operator. The revenue-generating modular system of the FS2 has been exclusively developed for Cushman by 19th Hole Cart LLC, a leader in the design and manufacture of food-and-beverage units for golf vehicles.

Refresher Snacks 0905With 40% more merchandising space than the Refresher 1200, the FS2 features a new point-of-sale design that can significantly improve merchandising profitability. The modular design allows a course to customise the Refresher FS2 within minutes to accommodate a variety of products, from hot food to cold drinks to clothing.

Designed with a modern Pebble Platinum finish and a three metre, wrap-around counter, the Refresher FS2 demands the attention of golfers when out on the course, around the club or providing beverage service at special events.

The Refresher FS2 has been designed to be an extension of a clubhouse and pro shop. It will greatly enhance the on-course experience of the golfer with the opportunity to take profit margins to new levels. As shown in this demo film, there is no other product in the golf industry with the flexibility and revenue-generating power of the Refresher FS2

Ransomes Jacobsen www.ransomesjacobsen.com

 /  /  /  / 

In related news...

GolfBusinessNews.com (GBN) is for the many thousands of people who work in the golf business all around the world.

We cover the full range of topics both on and off the course. We aim to supply essential information both quickly and accurately in a format which is easy to use. We are independent of all special interest groups.

Subscribe

Click here to sign up for our free twice weekly golf industry news summary

View the latest newsletter here