LIV Golf has struck a deal with ITV to broadcast live coverage from all 14 events of the 2025 season on ITVX, the UK-based channel’s streaming platform.
Starting today (February 7) with coverage of round two of the season-opening LIV Golf Riyadh, golf fans in the UK will have access to 41 rounds of live golf coverage from the league’s global schedule.
ITVX will serve as the primary platform, delivering live and full coverage of every round of every tournament, with selected live broadcasts on ITV1 and ITV4. A weekly highlights show, produced by LIV Golf, will also be broadcast on ITV4.
The landmark agreement signals the return of live golf to free-to-air television in the UK.
Ron Wechsler, LIV Golf Senior Vice President of Broadcast Partnerships and Programming Strategy, said: “Our partnership with ITV represents a major milestone as we strive to bring LIV Golf to every corner of the world. With a premier sports broadcaster like ITV, we can ensure that more fans than ever will be able to access the excitement of the LIV Golf experience and connect with the world-class players, teams, and stories that make us a truly standalone global sports league.”
Niall Sloane, Director of ITV Sport, said: “This is an exciting time for LIV Golf as we look ahead to the innovative 2025 season. This partnership delivers free-to-air coverage for fans in the UK, and we are delighted to welcome LIV Golf to ITV Sport.”
This announcement follows LIV Golf’s recent broadcast deals with FOX Sports in the US, Coupang Play in South Korea, and Movistar Plus+ in Spain.