Golf News, the UK’s most widely-read free golf newspaper, is being read by more UK golfers than ever before, following a significant increase in its distribution channels over the last 12 months.
While many of the paid-for golf titles are reporting dips in their subscription numbers and overall circulation figures, Golf News continues to grow its readership, with distribution of the printed version growing by 20% in 2010, while the popular digital version saw an increase of over 50% in its readership. The accessible and user-friendly web-based magazine has proved a hit with club golfers and industry professionals alike, and has helped Golf News to reach a wider and more targeted audience than ever.
This upward trend looks set to continue in 2011, with the next stage of the magazine stand and counter top roll-out programme starting this month, which will see Golf News displayed more prominently in even more clubhouses, pro shops, golf resorts and hotels throughout the South and South East.
Published by Blue Green Media, Golf News’s May issue will mark the 200th edition of the monthly title, which was set up by publisher Matt Nicholson back in 1994. In a year of milestones, the December edition will mark the title’s 100th issue under the editorship of Nick Bayly, who has been with Golf News since 2002.
Matt Nicholson said: “Golf News will continue to do what it has always done – provide topical news and exclusive features that are relevant and interesting to club golfers. Our increased print distribution means that even more golfers are able to get hold of a copy, while our online edition has proved more successful than we could ever have imagined. Not everyone is able to get to their club in time to get a hard copy, so the web-based magazine ensures that no-one misses out.”
He added: “The 2011 season is shaping up to be one of the most exciting yet, with Golf News set to cover all the key events in the region, including The Open Championship, which returns to Royal St George’s in July, and the British Senior Open, which is being held at Walton Heath – both of which are right on our doorstep.”
Golf News www.golfnews.co.uk
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