Global Edition

Getting the strategy right by Plimsoll Analysis

1.19am 17th August 2011 - Management Topics

539 companies in the UK Golf Courses & Clubs industry are following a strategy that has led them into a blind alley and they must change quickly or risk disappearing altogether. That is according to a new study assessing the strategic, financial and commercial performance of the top 971 companies in the market.

David Pattison, author of the new Plimsoll Analysis explains, “It’s undoubtedly tough out there with demand still subdued and costs rising all the time. With too many companies chasing too little market, many are finding it difficult to pass on rising costs to customers. As a result we have seen profitability fall with average margins in the market now down to 0%.”

Pattison then goes on to explain that his latest study shows performance in the market is fragmented into four distinct categories. Based on these categories, he has been able to recommend strategies for the next 12 months to improve or protect each company’s performance

Get back to growth

Fix the profitability hole

Maintain their advantage

Try to survive or be rescued

The new Plimsoll Analysis – Golf Courses & Clubs will tell you which companies are following the right strategy and those heading in the wrong direction. With an individual commercial, strategic and financial study of each of the top 971 companies in the market, it is the ultimate guide to performance in the market.

Readers of Golf Business News are entitled to a £50 discount of this new special edition of the Plimsoll Industry Analysis – Golf Courses & Clubs. Call 01642 626400 for further details and quote reference PR/LI31.

Plimsoll Publishing Ltd



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