Global Edition

CMAA Stalwarts set for BMI Leadership Course at TPC Kuala Lumpur

9.16am 3rd November 2016 - Management Topics

Jason Koenigsfeld
Jason Koenigsfeld

Respected industry stalwarts Jason Koenigsfeld and Dr Jack Ninemeier will share their wealth of knowledge with delegates at the third course to be offered under the Business Management Institute Asia Pacific education programme.

To be staged at the TPC Kuala Lumpur from December 6-10, the BMI Leadership Course is presented by the Asian Golf Industry Federation and the Club Managers Association of America.

As the official partner, the certification programme powered by CMAA is being executed by the AGIF.

Heading the high-profile presenters are Koenigsfeld and Ninemeier.

Koenigsfeld is the CMAA’s Senior Vice President of Professional Development while Ninemeier is a retired professor in The School of Hospitality Business at Michigan State University who serves on the Master Club Manager (MCM) Academic Council of the CMAA.

Eric Lynge, the AGIF’s Chief Executive Officer, said: “We are extremely fortunate to have such prominent presenters of the calibre of Jason Koenigsfeld and Jack Ninemeier and also a venue of the quality of TPC Kuala Lumpur. It promises to be a memorable week and we very much look forward to welcoming attendees from Malaysia and around the region.

“Our first two BMI courses in Singapore and Thailand underscored the need for this type of education and Certified Club Manager (CCM) certification in Asia.

“Such a link was long overdue and has been welcomed not only by established club managers around Asia but also those who harbour ambitions of carving themselves a career in club management.

“Encouraged by the feedback we received from those who attended the courses in Singapore and Thailand and other club managers in the region, the AGIF is pleased to confirm the third BMI course this year.”

Koenigsfeld, who graduated from the University of Nevada Las Vegas with a Bachelor of Science degree, said: “I am honoured to be part of this programme and look forward to learning from the participants as well as bring them new ideas from around the world.

Koenigsfeld majored in Hotel Administration before being employed at John’s Island Club where he worked in every department of the club’s operation, learning all facets of a major private club.

He received his Master of Science degree in 2005 and the Doctor of Philosophy degree in 2007 from Auburn University. His doctorate dissertation – Developing an Industry Specific Managerial Competency Model for Private Club Managers in the United States Based on Important and Frequently Used Management Competencies – helps establish the basis for club management professional development and certification programmes in the United States as well as internationally.

A Certified Hospitality Educator (CHE) through the American Hotel and Lodging Association, Koenigsfeld has conducted numerous education sessions on topics including leadership, management competencies, management and delegation, strategic planning and team development for the Club Managers Association of Southern Africa, the Club Managers Association of Europe, the China Chapter of CMAA, the Canadian Society of Club Managers, The Private Club Alliance of Russia and for CMAA.

Furthermore, he’s published a number of articles in both academic peer reviewed journals as well as trade magazines and has received awards and lectured at numerous hospitality programmes in the United States as well as in Russia.

Koenigsfeld’s areas of expertise include strategic planning, personality assessments, team development, leadership, organisational change, management and delegation and career planning and development.

Dr Ninemeier, meanwhile, received his PhD from the University of Wisconsin – Madison.

Dr Ninemeier works closely with the Professional Development Council of the International Association of Healthcare Central Service Materiel Management. He has written and edited several books, student manuals and correspondence courses for this association, writes a management column in their trade journal and is currently helping to develop certification procedures and develop strategies to most effectively manage that association’s numerous Professional Development programmes.

Dr Ninemeier is the project leader of a team that develops annual financial accounting benchmarks for the indoor tanning industry and is working with the International Spa Association to undertake its first-ever financial trend analysis.

In total, he has published 42 textbooks on food and beverage management, supervision, healthcare and related topics. He serves on several school committees, conducts numerous seminars, and is a member of several professional associations.

Last year, the CMAA appointed the AGIF to execute the BMI education programme for the Asia Pacific region in partnership with existing CMAA partners in China, Hong Kong, Macau and New Zealand.

The BMI is a professional development programme developed and launched by the CMAA in the early 1980s. Noting managers at all phases of their careers need instruction, education or inspiration, the concept of the ‘lifetime professional development programme’ was born.

The vision was realised as a multi campus-based programme that provides tangible career benchmarks by which managers can track their progress and strive for various levels of competency, including a respected certification.

The curriculum is based on 10 competency areas covering every aspect of a club manager’s job.

In the CMAA 2015 Compensation and Benefits Report, it was reported that the head of club’s compensation with CCM designation was 31% higher than a head of club’s compensation without CCM designation

The BMI programmes are completely endorsed and empowered by CMAA and is equivalent to what one can receive in the United States.

BMI course-takers need not be members of the CMAA or the AGIF. The cost for the Kuala Lumpur course is US$1,400 for delegates who are members of the AGIF and US$1,600 for non-members.

For conference registrations and enquiries, please email:

Asian Golf Industry Federation

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