Global Edition

The Belfry installs Toptracer Range at updated academy

3.38pm 12th April 2021 - Innovation Centre - This story was updated on Tuesday, April 13th, 2021

The Belfry Hotel & Resort has installed Toptracer Range at its newly refurbished PGA Golf Academy, which re-opened today (April 12).

The Belfry will offer a unique variety of Toptracer Range products on-site, placing the resort on the map as a premier practice destination. Toptracer Range offers a fun experience for guests with any level of golfing experience – from beginners and non-golfers to frequent players – to enjoy a wide range of games and activities with family and friends or to simply perfect their game. Toptracer Range is priced from £5.50 for 30 balls.

Toptracer Range provides players with accurate, live shot data that can be used for practice purposes or to compete in challenges and games for fun. Games include everything from “Go Fish!” and “Points Game”, suitable for children and families, to “Approach Shot Challenge”, where golfers can hit their best approach shot on nine different virtual golf holes, suitable for golfers and competitors. 

“Toptracer Range transforms The Belfry into a sports entertainment destination, enhancing our golf technology offering and adding to our already top-class facilities,” said Chris Eigelaar, Resort General Manager at The Belfry. “We can’t wait to start welcoming everyone back to the resort to experience our exciting new additions.”

Cameras have been installed around the courses to trace every shot to produce an array of data, including distance, speed, launch angle, shape, and more, that is then displayed on a 21-inch monitor in each of the 34 bays. Guests can use the Toptracer Range community app on their phones to set up their own personal profile to view their scores and see how they rank against other players on leader boards. The app also stores their entire history of shot data from any Toptracer Range location.

The newly refurbished PGA Golf Academy at The Belfry offers a brand-new bar area and VIP Toptracer suite and four individual custom fitting suites, as well as a 34-bay floodlit driving range; putting green and short game area; junior golf tuition; individual and group golf lessons; packages and course tuition; video analysis, practice facilities; and launch monitor technology.

Ben Sharpe, President of Toptracer, added: “This is a monumental partnership for us. The Belfry is an historic venue, and this is a landmark installation and agreement that is broader and more progressive than almost anything we’ve seen worldwide to date. We can’t wait for golfers to enjoy our full technology offering at what is undoubtedly a world leading facility. We are delighted to have the opportunity to work with The Belfry to deliver on some global projects they have planned and play a role in enhancing their offering to customers for the foreseeable future.”

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