Global Edition

Ecco wins red dot award for S-Lite shoes

8.31am 6th June 2019 - Innovation Centre - This story was updated on Wednesday, June 5th, 2019

Ecco Golf’s S-Lite golf shoe has been recognised within the global design industry by winning an internationally-renowned Red Dot Award, which pays homage to the very best products created each year.

The origins of the distinguished awards date back to 1955 and its judging panel, which oversees products from over 48 categories, is comprised of 40 international experts, making it one of the most prestigious awards in product design excellence.

The Ecco S-Lite is the lightest leather golf shoe the Danish golf footwear company has ever produced and was launched as part of the spring/summer 2019 collection, offering golfers a light and versatile model in a range of eye-catching colourways.

Commenting on the award, Ecco Golf’s lead designer, Andrzej Bikowski, said: “Winning a Red Dot award for product design is a recognition of our innovative approach to golf footwear design, and it’s something our whole team can be proud of. S-Lite is a one-of-a-kind shoe that represents the vision of Ecco Golf; to create modern golf shoes using premium materials and pioneering technology.”

Professor Dr Peter Zec, founder and CEO of Red Dot, commented: “I would like to congratulate the laureates sincerely on their wonderful success. The fact that their products were able to satisfy the strict criteria of the jury bears testimony to their award-winning design quality. The laureates are thus setting key trends in the design industry and are showing where future directions may lead.”

Ecco’s designers leveraged their own unique multi-injection Fluidform production process to create a lighter sole unit that still offers outstanding flexibility and on-course traction. Combining the lightweight sole construction with premium, durable Yak leather, made in the company’s own tanneries, ensures natural water-repellent properties, while stylish diamond-shaped embossing on the upper increases comfort and delivers breathability.

       

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