Footwear, apparel and glove brand FootJoy has announced a three-year partnership with the Golf Foundation, launching a collaborative effort to champion growing the game.
Now recognised as the ‘Official Golf Clothing and Golf Shoe Supplier’ to the Golf Foundation, FootJoy has stepped up its long-term commitment to supporting junior golf and growing the game through an exclusive partnership.
Brendon Pyle, CEO of the Golf Foundation, said: “The Golf Foundation team is very excited about the opportunity to work with FootJoy as its Official Shoe and Clothing Partner. Both organisations share the ambition to make the sport more accessible to a wider diversity of young people and with the Foundation about to embark on a new five-year strategy to create more golfers, now is the perfect time to work with such a well-known and respected brand as FootJoy.”
The partnership promises to deliver a number of exciting activations and collaborations throughout the three-year period that will bring it to life and support a thriving next generation of golfers from all backgrounds.
Paul O’Hagan, FootJoy’s European Marketing Manager, said: “This is undeniably an exciting partnership to be a part of and one which presents unique opportunities moving forward. The work the Golf Foundation do in introducing golf to future players of the game from diverse backgrounds and identities is truly game-changing, and we look forward to working closely with the Golf Foundation over the next three years to help to deliver a brighter future for tomorrow’s golfers.”