The game of golf in China has enjoyed 7 years of rapid growth and development since the opening of the first golf course in Zhangshan, Guangdong Province in 1984 and it is estimated that the country now has as many as half a million players.
At first the courses were constructed by foreigners for foreigners, but Chinese investors soon recognised the potential of the game and were quick to launch into a programme of local and international promotion, popularising the game and increasing the demand for new golf courses.
With the incredible growth of the Chinese economy, golf related industries have found expansion to be automatic and have acknowledged the growing need for course design, construction and management; the manufacture and distribution of golf equipment, accessories and fashion; professional and amateur golf tournaments and championships and agencies for golfers.
The opening of the Zhangshan course in 1984 saw also the creation of the China Golf Association, the leading administrative authority for the golf in China. The Association already has over 40 corporate members, nationwide, and organises in excess of 30 tournaments and championships including the Volvo China Open.
Today there are 123 approved golf courses in China. Another 160 are in operation but have not yet received official approval. In addition to these facilities China can also boast 500 indoor and outdoor practice ranges and courses.
There are now 100,000 golf club members in China. When taking into account corporate memberships and non-member players, however, it is estimated that the actual number of players in China is in excess of 500,000 and this number is rising on a daily basis.
Beijing’s successful bid for the Olympics in 2008 has led to golf enjoying yet another boost to its popularity. The 1st International Golf Trade Show in Beijing has been organised to satisfy this ever exploding market and the organisers aim to make it an annual event, the premier trade show for the industry.
This year, Golf China 2002 will cover 3,000 square metres and will comprise of 80 exhibitors. The confirmed brands are Callaway, Nike, TaylorMade, Maxfli & Nicklaus, Range Servant, John Deere, Lining Sports and some local brands. At this time 80% of the space has been contracted.
The organisers will also arrange a seminar to run parallel to the exhibition covering many different topics related to golf course management, turf and ground maintenance, environmental protection, training and consultation.
The official opening will be attended by VIP’s from the State Sport Administration and China Golf Association as well as leading dignitaries from the world of golf.
For further information please contact:
Bob Turner, IEA Hartswood Ltd.
Tel: + 44 (0)1277 812667.: firstname.lastname@example.org
Golf China 2002: www.chinagolf-expo.com