FAIRWAY host Messe Mà¼nchen GmbH has reached a joint decision with the trade advisory board and will not after all schedule next year’s Golf Course Congress and Trade Fair simultaneously with GOLF EUROPE, the International Trade Fair for the golf retail sector, which this year has moved to Munich’s new exhibition centre.
“Simultaneous scheduling with GOLF EUROPE would have meant postponing FAIRWAY until Autumn 2003,” said Jà¼rgen Lohrberg, managing director of consumer fairs at Messe Mà¼nchen GmbH. “Almost all advisory board members favoured scheduling FAIRWAY in the Spring, which determined our decision to hold the Golf Course Congress and its Trade Fair as an independent event in the M.O.C.”
FAIRWAY 2003 will be held Thursday and Friday, 27th – 28th of February 2003, in halls 2 and 3 of the M.O.C. in Munich-Freimann. The dates for 2004 have been confirmed as 26th – 27th February 2004 which indicates the organiser’s commitment to continuity.
Gerhard Mathes, who had participated in the extracurricular meeting of the advisory board as the representative for the Toro/Roth Motor Equipment Ltd. Company, expressed his satisfaction with the decision. “The date is a top priority for us – and an increase in visitors by almost 10% at FAIRWAY 2002 proves that we are on the right track.”
Heinz Fehring, a member of the board of the Professional Golfers’ Association of Europe, also commented approvingly on the panel’s decision. “In 2002, FAIRWAY experienced a decisive new revival,” he said. “Therefore, it’s important and appropriate to continue holding the Fair as it was originally planned.”
Closer cooperation has been agreed with the German Greenkeepers Association (GVD) as well as several other European greenkeeper associations. Plans have been made for joint conferences as well as setting up travel and hotel packages for members of the GVD. “In future, we will cooperate even more closely in selecting seminars related to specific topics and inviting corresponding speakers, among other things,” said Hubert Kleiner, GVD president.
In addition the organisers wish to increase cooperation with the Golf Management Association of Germany (GMVD) as well as the European Institute of Golf Course Architects.
Pattern Ltd, agents in the UK for Munich Trade Fairs, firstname.lastname@example.org