IMG has been appointed to provide pre-opening, management and marketing services to the landmark new golf resort development near Sofia, set to open in 2022 (pictured above).
Featuring a championship golf course designed by European Golf Design, 5-star 149 room Pullman hotel, branded residences, luxury spa, extensive event facilities and an array of residential opportunities, the resort will set new standards for both golf in Bulgaria and the Balkan region, but also in its delivery of healthy, active, golf-integrated living.
The golf course serves as the centrepiece of the resort and has been carefully placed upon rolling hilltops and natural features and offers stunning panoramic views of the Iskar Reservoir and surrounding countryside. Capable of hosting major international tournaments, the course will be carefully developed and managed, ensuring that it has a positive impact on both the natural beauty and resources of the land, as well as the local communities that surround.
The golf facilities are further complemented by extensive practice facilities and a state-of-the-art golf academy featuring IMG Performance Studios that offer the latest in swing analysis and custom-fit technology for all abilities.
Okol Lake Park is located in a distinctive setting, bordered by nature, and has been designed to the highest international standards. The exclusive collection of residences and apartments is located in the heart of the development and offer the perfect setting for both families looking for a new home or international travellers who prefer another level of privacy and flexibility.
Russell Hannah, Senior Director of Golf at IMG commented: “Okol Lake Park will be a stand-out development for both Bulgaria and beyond, not only offering a truly world class golfing experience but also acting as a standard bearer for healthy, active living with championship golf at its core. The commitment to both these factors makes it exactly the type of facility that will benefit from IMG’s bespoke management and marketing services and we are extremely proud and excited about the relationship and the opportunities that lie ahead.”
Valentin Kanazirev, Okol Lake Park’s Capital Investor and Visionary, added: “We do not hide that this project is absolutely outstanding – not just because of the unique location, the beauty of nature surrounding this place but also because we wanted to give back to the local community the deserved investment. In IMG, we are confident we have found a partner who will not only deliver the quality golfing experience required but, with their global brand, will ensure the story of this unique development is told across the World.”
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