Global Edition

 

UK Golf Distribution adds John Letters to brand portfolio

10.51am 25th January 2010 - Corporate

UK Golf Distribution, specialist golf distribution company, is delighted to announce they have secured the rights to John Letters of Scotland.

Letters joins a growing list of products including award-winning Adams golf brand; Hotblade, the handcrafted putter and wedge line designed by legendary club maker Tad Moore; the Jaxx Junior product line and Golf Locker range of accessories.

John Letters was rescued from potential obscurity when it was purchased by AA class PGA Professional John Andrew in 2005 and until now has been sold on an exclusive basis by leading UK retailer Direct Golf.

With new investors into John Letters of Scotland Limited and a renewed enthusiasm to extend the brands appeal, the recently-formed UK Golf Distribution has been tasked with growing the business globally.

Having already set up new accounts in England, Scotland, South Africa, Egypt and New Zealand for the brand, Phil Aitken and his UK Golf Distribution team have wasted little time in getting the brand back into the market.

Aitken, Managing Director of UK Golf Distribution, commented: “When the opportunity arose to add John Letters to our brand portfolio we jumped at the chance. It’s a great name with a great pedigree in golf and one which deserved more than the limited success it has enjoyed with a sole retailer. We are really excited about taking the brand forward.”

After almost 100 years of club-making history, John Letters of Scotland have an unrivalled heritage of craftsmanship within the game of golf. Names like as Fred Daly, Dai Rees, Gary Player, Lee Trevino, Sam Torrance, Cathy Panton, Bernard Gallacher and Paul Lawrie have all played and won with their clubs on tour.

Combined, they have reportedly won the British Open more than any other single club maker, and therefore there aren’t too many who can lay claim to rival the achievements of John Letters.

This great Scottish brand, renowned for producing golf equipment of the highest quality since 1918, will be showcasing their new product range for 2010 at booth #912 at the USPGA Merchandise Show at Orange County Convention Center from the 28-30 January.

Utilising the latest product technologies whilst maintaining true to its craftsmanship roots, the new collection will ensure John Letters is a brand that will be setting the pace in 2010.

UK Golf Distribution www.ukgolfdistribution.co.uk

       

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