Global Edition

The Ho Tram Open Partners with Troon Golf

12.36pm 26th August 2015 - Corporate

Glasco (left) and Styles cement partnership for the Ho Tram Open
Glasco (left) and Styles cement partnership for the Ho Tram Open

Asian Coast Development Ltd (ACDL) has turned to the expertise of Troon Golf to deliver the Ho Tram Open, an Asian Tour sanctioned professional golf tournament, and the richest sporting event ever to be held in fast-growing Vietnam.

Troon’s remit will see the world’s premier golf management firm handle all operations and promotions of the Ho Tram Open, turning to its wealth of global expertise and its specialist event and marketing delivery team.

“Troon Golf’s Asia-Pacific team of specialists demonstrated during the global tender process that its standards and objectives match our own. To satisfy our vision required a dynamic approach and for us Troon was the clear stand out partner to take on an event of this magnitude,” Steve Shoemaker, Chairman and Chief Executive Officer of ACDL said of the appointment.

“What was clear from the out-set was Troon’s focus in tailoring a bespoke event strategy in-line with our vision of the Ho Tram Open as a showcase for Vietnam, the Province of Bà Rịa–Vũng Tàu and the Ho Tram Strip, as well as a powerful commercial platform for our partners that entertains our guests to the highest order.”

Troon’s business has become one of golf’s true global success stories, with projects in over 27 countries around the world covering global golf operations, agronomy, events, private residence and estate management and sales & marketing development.

“We understand the responsibilities we have as promoter and organizer of Vietnam’s richest sports event,” said Bruce Glasco, COO, Managing Director International Division Troon Golf Europe, Middle East, Africa, Asia Pacific. “And we’re 100 percent ready for them.

“Ho Tram is a unique proposition and has asserted itself as a clear leader in entertainment and hospitality not only in Vietnam, but throughout Asia Pacific. There is a strong fit between Troon’s quality assurance and the ownership’s dedication to excellence, which has formed a strong bond between our businesses.”

The event is poised to announce some headline players from the world of golf, who will be taking on the Greg Norman designed golf course, The Bluffs Ho Tram Strip. The links- inspired course has quickly established itself as a force to be reckoned with on the world stage, amassing several awards in just its first year and capturing the imagination of the world’s golf media with its searing vistas and unique topography.

“It is easy to see how Troon’s global reputation has escalated to the level it has,” remarked Ben Styles, Vice-President of Golf and Residential Development for the Ho Tram Strip. “We had an instant connection with the team and have been impressed by the professionalism, creativity and attention to detail in bringing our event to life.”

The Ho Tram Open: Asia’s Grandest Stage, will take place from 3 to 6 December 2015 at The Bluffs Ho Tram Strip in Vietnam’s Ba Ria Vung Tau province, around two hours from the nation’s largest metropolis, Ho Chi Minh City.

For more information about the Ho Tram Open including player bios and sponsorship options, visit


Asian Coast Development (Canada) Ltd

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