Global Edition

TaylorMade Performance Centre opens at GolfRange Schwechat, Austria

1.42pm 6th June 2014 - Corporate

GolfRange Schwechat
GolfRange Schwechat

TaylorMade-adidas Golf has announced the official opening of the TaylorMade Performance Centre in Austria at the GolfRange Schwechat, Vienna, following the launch this week with TaylorMade staff professional Joel Sjӧholm.

Drawing on his own experience, Joel Sjӧholm spoke about the importance of custom fitting for the development of a player’s game, and how the expertise available at Schwechat ensures that the facility offers a world class service. Joel also discussed the benefits he has experienced from adding loft to his SLDR driver, from 8.5° to 10.5°, gaining more distance and improved accuracy.

Open to golfers of all abilities, the TaylorMade Performance Centre provides state of the art technology including the Flightscope launch monitor and the use of the TaylorMade FIT-T (Flight information Technology – TaylorMade) system to allow consumers to try the complete range of products. This technology combined with the skill of the custom fitter provides a premium service designed to get every golfer fitted with the correct TaylorMade products to optimise their game.

Golfers of all abilities are already seeing the benefit that custom fitting can offer. The TaylorMade Performance Centre at GolfRange Schwechat has already seen a 168% improvement in its TaylorMade custom business this year.

Liam McDougall (TaylorMade Golf Performance Centre Manager) said, “Schwechat is a phenomenal facility which is highly successful largely down to the passion and drive for success that Christoph Schneeberger and Klaus Deschmann show for the TaylorMade-adidas Golf brand. It is a privilege for TaylorMade Golf to be part of such a successful partnership.”

Golf Range Schwechat www.golfrange.at/Schwechat

TaylorMade Golf www.taylormadegolf.com

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