Global Edition

Ryanair Golf Direct Takes Off With Golfswitch Engine

12.49am 31st January 2011 - Corporate

Ryanair Golf Direct, a golfers’ travel club, which launched recently, is the latest in a string of on-line booking systems to be powered by GolfSwitch, the world’s largest online, real-time, tee-time distribution network.

The new Ryanair Golf Direct is a members club that offers their members up to 50 per cent off green fees at some of Europe’s finest courses. And to enable golfers to book in real-time Ryanair Golf Direct is utilising a private-label golf-booking engine from the GolfSwitch Network, joining thousands of travel agents, , tour operators, visitor bureaus and thousands of websites worldwide.

Jo Maes, European director for GolfSwitch: “Ryanair’s passenger numbers continue to grow with more than 71 million customers flying with the airline in 2010 alone. And many of those customers will be golfers looking for a short break in the sunshine, with Spain and Portugal undoubtedly being the favourite destinations.

Diarmuid McArdle MD Ryanair Golf Direct :”To facilitate real-time, tee-time bookings for that number of clients, Ryanair Golf Direct needed the world’s number one tee-time distribution network – and that is GolfSwitch. We’re delighted to be working with such a high-profile organisation and we are confident the Ryanair Golf Direct project will be a massive success for all parties involved.

“GolfSwitch is continuing to cement its reputation as the most sought-after solution in the online tee-time marketplace today. We trust that the Ryanair Golf Direct link will entice more courses to connect to the GolfSwitch network given the obvious benefits this partnership brings to their organisation.”

GolfSwitch is the world’s largest online real time tee time distribution network. With more than 1,500 connected courses and four-million transactions processed per year, it is the leading marketing and distribution services company in the industry, connecting suppliers of tee time inventory with golf resellers, travel agents, tour operators and websites – to facilitate a more efficient marketplace for selling tee times and golf reservations.

Ryanair Golf Direct

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