Sunglasses brand Revo has announced the expansion of its golf division to the UK and Europe.
The division will be overseen by golf industry veteran Grahame Jenkins, who will take the lead in growing the Revo golf market throughout the UK and Europe. Revo has also brought on Holiday Golf as its distributor for mainland Europe.
Jenkins boasts over 35 years in the golf industry is the owner of Ireland’s biggest golf member publication, Tee to Green,which is distributed monthly throughout all 400 golf clubs in Ireland.
Cliff Robinson, CEO of Revo Sunglasses said: “The expansion of Revo Golf to the UK and mainland Europe is fundamental to our long-term growth strategy. As we make Revo available in more locations around the world, we want to work with the best partners and Grahame Jenkins, along with Holiday Golf, bring us a breadth of experience in the UK/EU golf markets.“
Jenkins said: “I’m very excited to be working with Cliff and the team at Revo. The brand history and heritage, together with an exceptional product range, will ensure Revo will fast become the sunglasses brand of choice for golfers all over Europe and I look forward to building the brand in the months to come.”
Founded in 1985, Revo quickly became a global performance eyewear brand known as the leader in polarized lens technology. Revo sunglasses were first created by utilizing lens technology developed by NASA as solar protection for satellites. More than 35 years later, Revo continues to build on its rich tradition of technology and innovation by offering the clearest and most advanced high-contrast polarized eyewear in the world.
Revo offers a 100% polarized collection with its signature Light Management System – a technology that manages the full spectrum of light including harmful Blue Light and HEV Light.
In a sport with unique light requirements, the Revo lens palette has numerous offerings for golfers to improve contrast and visual acuity while also highlighting key parts of the light spectrum for a more precise visual experience on the course.