Global Edition

Premier Licensing brings Southern California style of TravisMathew to UK&I

11.37am 8th January 2016 - Corporate

Southern California style of TravisMathew
Southern California style of TravisMathew

Premier Licensing, one of the leading suppliers of licensed golf and sports accessories in Europe, is delighted to announce that it has signed an agreement to distribute the TravisMathew range of apparel throughout the UK and Ireland.

Since its inception in 2006, Premier Licensing has built an enviable reputation for creating bespoke branded golf accessories and merchandise for over 26 major football clubs, rugby clubs and associations across the UK and Europe. It has also enjoyed unrivalled success with its PRG brand; supplying premium golf accessories to over 70 of the Top 100 courses in the UK and Ireland on the way to coming the fastest-growing bespoke accessory brand in golf.

It is with this wider wholesaling expertise and premium distribution network that Premier Licensing is excited to be extending its product offering to bring a touch of Southern California style to the UK and Ireland following a recently signed agreement to distribute the rapidly growing TravisMathew apparel and accessory ranges within these shores.

Ross Methven, Director of Premier Licensing, commented: “We are delighted to be adding a brand with the pedigree of TravisMathew to our portfolio. We have worked hard to create an enviable distribution model across UK and Ireland, working with over 70 of the UK and Ireland’s Top 100 courses and working with one of the leading selling golf apparel brands in the U.S. will only strengthen our proposition.”

TravisMathew has been creating apparel for work and play inspired by the legendary Southern California culture and lifestyle since 2007, along with comprehensive ranges of golf accessories, caps, belts, luggage and more on its way to becoming an established brand within golf apparel in the U.S.

The brand’s focus from the outset has been on crafting premier men’s apparel for work and play, cementing a foothold in the sportswear world by leading the way in quality and active-wear design. TravisMathew is sold in over 1000 of the top Country Clubs in the United States, and operates two retail stores in California with a third recently opened in Scottsdale, Arizona. Now its eye-catching range of products will be available in the UK and Ireland via Premier Licensing’s extensive wholesale network.

“Our goal is bring the TravisMathew brand to market using the same principles that have served us so well with PRG” added Methven.


Premier Licensing

 /  / 

In related news... (GBN) is for the many thousands of people who work in the golf business all around the world.

We cover the full range of topics both on and off the course. We aim to supply essential information both quickly and accurately in a format which is easy to use. We are independent of all special interest groups.


Click here to sign up for our free twice weekly golf industry news summary

View the latest newsletter here