Golfbreaks.com, Europe’s largest golf travel company, has announced strong 2009/2010 year-end results, with a 12% increase in overall bookings and revenues for year-ended October 2010 growing to more than £25million.
Golfbreaks.com sent a record 150,000 golfers – 50% of which were repeat customers – on holidays and breaks over the past 12 months, with all areas of the business showing significant growth, including its Europe business which grew by 36%, underpinned by an increase in the number of golfers visiting Portugal, France and Spain, rising by 44%, 37% and 27% respectively.
However, breaks to destinations, such as Morocco, South Africa and Turkey, experienced the biggest growth with a 48% increase in bookings year-on-year, more than half of which were made by golfers travelling to the latter. The UK also saw bookings to its golf clubs and resorts grow with Scotland and Ireland experiencing the biggest increases, with a rise of +12% and +23% respectively.
Andrew Stanley, Chief Executive of Golfbreaks.com, said: “Despite the challenging economic climate, these results portray a very positive picture. We are finding that more golfers than ever are now taking advantage of the great deals that are currently available. Although people are booking nearer to their travel dates, the late booking market has never been as buoyant as it is right now.
“Thanks to our excellent record on customer service and our ability to offer a very flexible booking process, we have enjoyed another record year across all aspects of the business. These results are very encouraging and we are confident our ambitious expansion and growth strategy will continue to deliver profitable results for 2011 and beyond.”
Sister companies, Teeofftimes.co.uk and Bookaspa.com, have also reached trading milestones over the past 12 months. Teeofftimes.co.uk now offers last-minute, discounted tee times at over 500 UK golf clubs and courses, and the company’s newest venture, Bookaspa.com, which launched in the Summer represents, in just three months of trading, over 140 venues.
Golfers making a booking through any of the businesses, Golfbreaks.com, Teeofftimes.co.uk or Bookaspa.com can earn Break Points, a unique loyalty scheme that rewards customers with one point for every £10 spent, which can then be redeemed against any future transactions across all companies.
As Europe’s largest golf travel company Golfbreaks.com offers over 950 stunning venues and is widely recognised as the expert when it comes to golf breaks, golf holidays and golf tours across the UK, Europe and Worldwide.
In each month and year listed below every article that has ever appeared in golfbusinessnews is reproduced in reverse date order.