Global Edition

Dynamic Brands Acquires Premium Umbrella Company Haas-Jordan

11.00am 29th June 2020 - Corporate

Dynamic Brands is excited to announce their acquisition of market leading umbrella company, Haas-Jordan. The acquisition adds another recognizable sports and recreational brand to a strong portfolio which includes Bag Boy®, Burton®, Datrek® Golf, Devant Sport Towels®, IGOTCHA®, SEARCH ‘N RESCUE® and FLAGPOLE-TO-GO®.

Haas-Jordan was founded in 1899 by the Hull brothers in Toledo, Ohio. The company is specifically known for their golf umbrellas, as well as fashion umbrellas, custom umbrellas, folding umbrellas, apparel and drinkware.

In 1942, with the assistance of famed PGA Tour player Byron Nelson, Haas-Jordan designed and built the first American style golf umbrella, a design which combines large size, dense fabric weave and a double rib frame for added strength. Later in 1959, they were the first manufacturer to silk screen umbrellas. Then in 1961, Haas-Jordan introduced the first all fiberglass frame and fiberglass shaft.

“We are thrilled to add the Haas-Jordan Company to Dynamic Brands’ portfolio of premium brands,” said Leighton Klevana, CEO at Dynamic Brands. “Haas-Jordan has built a strong reputation as an industry leader for over 100 years, providing extraordinary products and superior customer service to thousands of green grass, retail and corporate customers.

Founded in 2004, Dynamic Brands is the parent company for a portfolio of premium brand name companies committed to the development of innovative, quality products and outstanding customer service in the sporting goods industry.

Golf and recreational products are offered through Bag Boy®, Burton®, Datrek® Golf, Devant Sport Towels®, IGOTCHA®, SEARCH ‘N RESCUE® and FLAGPOLE-TO-GO® brands, and include walking carts, golf bags, travel covers, custom sport towels, bag tags, golf ball retrievers, flags and accessories. In addition, Dynamic Brands is the U.S. distributor of Evnroll putters.  Dynamic Brands’ products are marketed in 87 countries worldwide.

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