Visitors to the 2007 London Golf Show will be able to try out some of the hottest gear on the market – courtesy of one of the biggest names. PING will be showcasing its latest products, at ExCeL from 26-29April, including the best-selling G5 and eye-catching Rapture ranges.
Visitors to the show will be able to experience PING’s custom-fitting process at two dedicated bays which will be manned by the company’s own qualified custom-fit experts.
The family-owned company was founded by Karsten Solheim – a member of the World of Golf Hall of Fame and the inspiration for the Solheim Cup – following his design of the 1-A putter in 1959. And PING has enjoyed tremendous success on professional tours across the globe since, with, currently, 16 European Tour and 25 PGA Tour players using its products. These include such renowned names as Lee Westwood, Miguel Angel Jimenez, Angel Cabrera, Chris DiMarco, Mark Calcavecchia and Bubba Watson.
Andy Barwell, the London Golf Show’s marketing director, said, “The fact PING has purchased two bays at the London Golf Show is further testament to the impact the event has had on the consumer marketplace in the UK.
“PING is not a regular attendee at such events – indeed the company did not even exhibit at the industry Mecca, the PGA Merchandise Show in January. We are delighted to welcome them to ExCeL and hope this will be the first of many subsequent visits.”
The London Golf Show 2007 returns to ExCeL from 26-29 April with Europe’s largest golf retail store courtesy of the UK’s no1 retailer, american golf; a 30-bay driving range; the chance to go head-to-head on the chipping green with celebrities; the opportunity to sink a 100ft putt; the iconic floating green; myriad game-improvement gadgets; a fashion show; plus a much bigger area dedicated to junior golf with free coaching, fun and games and prizes. What’s more, two juniors go free with every paying adult.
London Golf Show www.londongolfshow.com