Global Edition

World’s First Eco-Golf Balls Go On Sale in UK

9.16am 6th August 2010 - New Products

Dixon Golf, manufacturers of the world’s first high quality environmentally-friendly golf balls, have launched in the UK with the popular ‘Earth’ performance ball and ‘Wind’ distance ball.

Dixon golf balls are unique in that they are made from 100% recycled material using a proprietary manufacturing process AND they are also 100% recyclable.

This makes them the perfect choice for golf corporate days, especially with larger blue-chip brands which seek to reduce their carbon footprint and improve their corporate social responsibility.

All the components – from the balls’ core to the packaging – can be re-used and feature none of the harsh heavy-metal pollutants like tungsten, cobalt and lead and non-renewable synthetic materials and compounds found in the majority of golf balls.

Most mainstream golf balls contain some recyclable components, but Dixon balls are 100% ‘green to the core’, while also being developed to meet the excellent playability standards demanded by golfers.

Dixon Earth (RRP: £28.99/dozen) is the company’s most popular two-piece ball, offering excellent distance as well as superb feel and spin around the greens.

It features a 392 Tour dimple pattern for maximum control and distance; a thin and responsive polymer Eco-cover™ for exceptional feel and increased durability; and a high velocity, large Green Core made from a combination of rubber and a special organic compound.

Dixon Wind (RRP: £18.99/dozen) is a competitively-priced extreme distance ball, used by 3 times World Long Drive Champion, Sean Fister.

It boasts a 428 Monster dimple pattern for reduced rag and ultimate distance and accuracy; a resilient polymer Eco-cover™ and an ultra high-density precast organic core, which generates extra recoil off the clubface to achieve the greatest distance possible.

“Eco-friendly golf balls have been marketed before, but are typically seen as inferior products and are usually priced at the lower end of the market,” said Sven Carlson, European distributor for Dixon Golf.

“Creating a ball that performs as well as – and better than – more established brands was critical in the development of the balls and Dixon have realised that with the Earth and Wind balls.

“Dixon golf balls are the world’s first, high-quality eco-friendly golf balls that can be ground up and reused in all sorts of other new products. As a result, many global companies involved in corporate golf days, event sponsorship and branded goods sales are now choosing to reduce their carbon footprint by selecting Dixon balls over the leading brands.”

In testing against some of the world’s leading golf ball brands, the Dixon Earth ball received a 92% approval rating from PGA Tour Partners and is the official ball of the E-Golf Professional and Amateur Tours in the USA.

With around 1 billion new golf balls manufactured every year, persuading golfers to swap to an environmentally-friendly brand – even just occasionally – could have a dramatic positive effect on the environment.

In tests, the Danish Golf Association discovered that during decomposition golf balls dissolve to release a high quantity of heavy metals.

Dangerous levels of zinc were found in the synthetic rubber filling used in solid core golf balls. When submerged in water, the zinc attached itself to the ground sediment and poisoned the surrounding flora and fauna.

Dixon is minimising this with the unique design of its high-quality 100% recycled balls, while in the USA it also operates a programme where golfers get $1 a ball for every old Dixon they recycle.

The old balls are ground down and used to create products like children’s play area flooring and artificial turf. The aim is to establish a similar recycling programme in the UK and preliminary talks are under way with a number of major UK-based firms to assess the feasibility.

More information about Dixon golf balls is available from 01832 273156 or via info@dixongolf.co.uk. A UK website www.dixongolf.co.uk will launch in August.

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