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St.James’s Place to sponsor PGA’s National Pro-Am 

10.24am 15th December 2021 - Sponsorship & Events

St. James’s Place – one of the UK’s leading providers of financial, investment and tax planning advice – is the new title sponsor of the PGA’s National Pro-Am.

St. James’s Place, which became a PGA Principal Partner in June this year, has signed a four-year agreement which will see the competition renamed the St.James’s Place National Pro-Am until 2025.

The FTSE-100 firm’s clients consist of individuals, families and business owners spanning all age ranges. The company ethos is built on a commitment to achieving the best possible outcomes for clients and ensuring they are well served by a face-to-face, relationship-based approach.

Thousands of golfers from across the UK and Ireland are expected to compete in the St. James’s Place National Pro-Am.

On offer for amateurs who win their club qualifier and then successfully partner their PGA Professional to victory in one of 12 spectacular Regional Finals, is an all-expenses paid trip to Turkey for the Grand Final.

This year the Grand Final returns to the prestigious PGA National Turkey at Antalya Golf Club. The five-star venue in Belek will welcome the 12 Regional Final winners, who will compete over 36 holes on the PGA Sultan course to determine the St. James’s Place National Pro-Am winners.

Commenting on this exciting new era for the St. James’s Place National Pro-Am, Richard Barker, PGA Executive Director – Business Development, said: “We are thrilled with the work that St. James’s Place are doing to support the financial wellbeing of our members and to now extend that into a title sponsorship of one our most prestigious and long-standing events is a fantastic step for both parties.

“This is a very unique event in that it allows amateur golfers the opportunity to team up with their local PGA Professional and represent their club in a national event. We look forward to this year’s tournament and I wish each and every competitor the best of luck.”

Paul Ainslie, Head of Partnerships at St. James’s Place said: “We couldn’t be happier with the opportunity we have to help The PGA re-establish and grow this fantastic tournament over the next four years. We have some exciting plans and we hope golf clubs and amateur players across the UK and Ireland embrace the opportunity. We are also extremely proud that the tournament now places men and women on an equal footing and we strongly encourage clubs to consider how the opportunity is promoted to their female members.”

The St. James’s Place National Pro-Am is open to both male and female amateurs aged 18 or over who will complete to be crowned St James’s Place National Pro-Am champions.

There are also significant prizes at stake. The top five PGA Professionals will earn a share of an increased prize fund of £46,000, while the top three winning amateurs will win fantastic prizes thanks to St. James’s Place.

The exciting line up of Regional Final venues will start next year at Sherwood Forest Golf Club, Mansfield on July 25, and finish at Kings Hill Golf Club, Kent on September 28. 

This year The PGA is also welcoming back PGA Partner OCEANTEE as the official supplier to the St. James’s Place National Pro-Am. OCEANTEE, will supply its award-winning bamboo tees for all competitors at all 12 Regional Finals and the Grand Final.

The first step is for golf clubs to set a date for their qualifying round and enter one of 12 Regional Finals.

Full list of Regional Finals

Regional QualifierDateVenue
Midlands A25th JulySherwood Forest
Scotland9th AugMontrose
North A12th AugHarrogate
South West A15th AugCumberwell Park
Ireland15th AugSeapoint
North B2nd SeptClitheroe
South A6th SeptWest Surrey
South West B13th SeptBroadstone
East A13th SeptOrsett
East B22nd SeptThetford
Midlands B27th SeptEnville
South B28th SeptKings Hill
Grand Final(TBC)Antalya Golf Club, Turkey
 /  / 

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