German automobile manufacturer BMW and the PGAs of Europe have extended their Corporate Partnership, continuing the successful relationship that has had a positive impact throughout the Association’s 35 Member Countries.
The partnership has proven to be ground-breaking for the Association, generating direct business for BMW within their VIP Sales Programme, predominantly through the development of an exclusive PGA Professional Member offer and hub page for PGA Professionals to access.
The partnership is another way in which BMW support golf, complementing the partnership with Ryder Cup Europe, title sponsoring Professional tournaments, the BMW Golf Cup International, amongst other activities that show how golfers are very much a key demographic for them.
BMW continue to have excellent relationships with Member Country PGAs such as the PGA of Great Britain & Ireland, PGA of Germany and PGA of Switzerland, and have since developed new national partnerships in Holland, Czech Republic, Slovenia and Poland.
PGAs of Europe www.pgae.com