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Wise Move for Golf PR Specialist

12.18am 25th January 2011 - People - This story was updated on Monday, January 31st, 2011

Anne with ‘Cash’ the eagle owl from The Falconry Centre at Hagley.

A new PR and marketing consultancy with a golf specialism has been launched by Anne Parry, a former golf writer and consultant to the PGA and Ryder Cup Ltd.

Anne Parry, who previously headed the Midlands arm of national firm Freshwater UK Plc in Birmingham, has set up Owl Communications Ltd near Warwick.  With a niche in the golf business, she is offering a director level service across the marketing, PR, communications and digital media spectrum.

Ms Parry explained:  “The economic downturn has had a significant impact on the PR and marketing industry, as clients’ budgets have been reduced.  However, there is now clearly an increasing demand for communications services once again, and there is a greater premium than ever on expertise and quality, without the usual high overhead costs or inflexible charging structures.

“I have also developed a specialist expertise in digital and online media communication techniques which now plays a key role as part of an integrated marketing strategy.

Owl Communications has been launched with a number of clients already on its books including the Greg Norman Collection.

Owl Communications www.owlcoms.com

       

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  • Bill Robertson

    Anne
    Best of luck with your new business.
    Believe it or not, I’m still working in golf. After leaving Today’s Golfer I have been editing Golf Links for the past eight years.
    We changed from a print to on-line ‘e-magazine’format last year, when those nasty bankers decided to withdraw our overdraft facility and as a result the magazine is currently in ‘dry dock.’
    The publisher is hopeful that the magazine will be re-launched once the banks start lending to small business again.
    At the moment I’m working on a golf tourism project in assocation with VisitScotland and Scottish Enterprise, and I’m also helping out my home region in Scotland with some PR and marketing work.
    As you are no doubt well aware, these are tough times in the golf industry but I wish you every success with your new business.

    Regards

    Bill Robertson

    PS
    If you would like to see some of our ‘e-magazine’publication the address is: http://www.golflinksmagazine.co.uk

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