Global Edition

Hiseman Leaves Agency to Launch PowerPlay

1.52am 28th January 2011 - People - This story was updated on Sunday, January 30th, 2011

Andy Hiseman

Golf industry PR and marketing specialist Andy Hiseman is stepping away from his agency after 8 years to concentrate on the imminent PowerPlay Golf launch.

The decision has triggered a series of client moves, with leading golf owner / operator Crown Golf now handled by Bruce Dodworth at Sea Glass PR, and the much talked-about Prazza golf ball finder account landing at Power Marketing UK under Craig Bousfield and John Kelly.

Other long-standing Hiseman clients, including SkyCaddie and Online Teetimes, have yet to announce their 2011 PR &marketing plans.

PowerPlay Golf is set to reveal details of its global launch at a press conference shortly.

“It’s a wrench to step away from the agency business” said Hiseman. “Since 2002 I have had the great privilege of working with a talented group of people who have been fantastic clients and colleagues at Hiseman Limited – many whom have also become good friends.”

“However, sometimes in life you get an opportunity to do something truly original. PowerPlay Golf, wherewe recently completed a successful pilot, during which time hundreds of thousands of golfers played PPG in 30 countries around the world, is just such an opportunity.

“We have a few surprises in store, and a fresh way of looking at golf around the world, which should inject some fresh excitement into the industry.”

Contact Andy Hiseman at PowerPlay Golf, Forward House, 17 High Street, Henley-in-Arden, Warwickshire B95 5AA, UK, or on +44 (0)1564 330681 or at andy@powerplay-golf.com.

       

You can see the latest news letter here.

Follow us on Twitter and LinkedIn.            

Use the tabs above to select the section(s) which you wish to search.

Enter the name of the person, place, organisation or topic for which you are searching. Use as many words as required - there is no need to enclose them in quotation marks. Prefixing a search term with a hyphen/minus-sign will exclude results matching that term.

For example 'artificial -turf' will return results containing 'artificial' but not 'turf'.

In each month and year listed below every article that has ever appeared in golfbusinessnews is reproduced in reverse date order.