Global Edition

Titleist Introduces New 718 Irons

2.36pm 25th August 2017 - New Products

Titleist launches new line of 718 irons that maximise ball speed and MOI for more distance, more often, giving players the control needed to hit greens more consistently.

Titleist’s 718 iron lineup offers six models – AP1, AP3, AP2, T-MB, CB and MB – precisely engineered to meet the performance requirements of players at every level of the game.

From mid-September, golfers can experience the performance of Titleist 718 irons themselves by attending one of hundreds of Titleist Fitting Events across the UK & Ireland

As played across worldwide professional tours by the likes of Jordan Spieth (T-MB), Rafa Cabrero Bello and Justin Thomas (MB), Titleist 718 will be available in golf shops worldwide from 29th September,

Josh Talge, Vice President of Marketing, Titleist Golf Clubs, said, “Golfers trust Titleist to design and manufacture the premier irons in the game and not make any sacrifices. Our R&D team is relentless when it comes to improving iron performance and engineering new technologies into head profiles that look, sound and feel great. The invention of AP3, which combines the distance and forgiveness of our best-selling, game-improvement AP1 iron with the look and feel of our tour-favourite AP2, is a significant advancement that will help a wide range of golfers, and further illustrates why more of the world’s best players have Titleist irons in their bags.”



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