Global Edition

TaylorMade Golf Company Introduces Phenom Junior Clubs

12.56pm 10th May 2016 - New Products

TaylorMade Phenom on the teeTaylorMade Golf, makers of the No. 1 Driver in Golf*, has introduced Phenom, a set of clubs designed and engineered to support junior golfers, to encourage proper swing fundamentals through optimised lengths, weights and lofts, allowing for consistent distance gapping throughout the set for shots from tee to green. For each club in the set, the shafts have been both flex and weight-optimised and made to appropriate lengths, while the grips have been developed to meet the needs of smaller hands, allowing for feel throughout the swing.

TaylorMade Phenom Junior Clubs
TaylorMade Phenom Junior Clubs

“Phenom sets are precision-engineered to provide the optimal lengths, weights, lofts and shaft flexes to promote proper swing mechanics for young golfers. Each Phenom set includes every club necessary to develop distance gapping while executing all types of shots from tee to green so juniors not only develop their skills but also their passion for the game,” says Tomo Bystedt, Sr. Director of Product Creation, TaylorMade Golf.

From 1st June 2016 Phenom is available in two set configurations, each created for a specific size and age range of player. Both sets include graphite shafts that have been flexed specifically for junior swing speeds.

K40 comes in a 6-piece set for golfers ages 5-8 (18” – 22” fingertips to floor) that includes a 400cc Titanium driver, Rescue, 7-iron, SW, putter and bag at an RRP of £249 / 329€ / 2.499DKK / 3.199SEK / 3.099NOK / 369CHF.

K50 comes in an 8-piece set for golfers ranging from 9-12 years old (23” – 30” fingertips to floor) that includes a 400cc Titanium driver, fairway wood, Rescue, 7-iron, 9-iron, SW, putter and bag at an RRP of £299/ 399€ / 3.199DKK / 3.999SEK / 3.899NOK / 439CHF .

*#1 Driver in Golf claim based on combined 2015 wins and usage on the PGA, European, Japan Golf,, Champions and LPGA Tours, as reported by the Darrell Survey Co. and Sports Marketing Surveys, Inc.


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