Global Edition

Srixon launches Soft Feel Brite ball

4.19pm 18th January 2021 - New Products

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Srixon’s new Soft Feel Brite ball, which goes on sale on February 13, is available in three eye-catching colour options – red, orange and green.

The Soft Feel Brite’s low compression design and soft, thin cover offers all-around performance, with distance off the tee and increased greenside spin. A 338 Speed Dimple pattern helps it cut through the wind for longer, straighter shots from tee to green.

It also features Srixon’s softest FastLayer Core, which snaps back into shape more quickly after impact for added ball speed, while dramatically reducing long game sidespin for increased accuracy.

“The new Soft Feel Brite golf ball puts us at the forefront of the low-compression distance ball category,” said Lionel Caron, Srixon Sports Europe Chief Sales & Marketing Officer. “Whether off the tee or around the greens, the Soft Feel Brite lives up to its namesake, offering golfers a solid, yet comfortable impact on every swing.”

The Soft Feel Brite is available in ‘Brite Red’, ‘Brite Orange’ and ‘Brite Green’ with an SRP of £25 per dozen.

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