Global Edition

New Titleist AP1 and AP2 Irons with Improved Flight, Forgiveness & Feel

7.52am 25th September 2013 - New Products

Titleist AP1 714 5-Iron Hero
Titleist AP1 714 5-Iron Hero

The new AP1 and AP2 (714 Series) irons, available in golf shops worldwide from 8th November, feature precise, progressive designs developed by the Titleist Golf Clubs R&D team to produce optimum launch, trajectory and distance by loft. Advanced CG height progression, precisely designed into both models, creates higher launching long irons and flatter launching short irons for more carry distance with outstanding control to help players stop the ball on the green, closer to the hole.

Titleist R&D utilised innovative tungsten weighting and manufacturing technologies to make AP1 and AP2 the most forgiving irons in the game at the head sizes and blade lengths preferred by serious golfers. Performance-engineered profiles with precisely placed high density tungsten weighting in the long and mid irons help produce higher MOI, increasing the speed on miss-hits to provide consistent distance without sacrificing workability or shot control.

Titleist AP2 714 5-Iron Hero
Titleist AP2 714 5-Iron Hero

The new AP1 irons are the longest, most forgiving iron Titleist has ever made, with a multi-material, dual cavity design for players that want maximum distance, forgiveness and solid feel in a great looking progressive game improvement chassis. The new AP2 models are multi-material, forged irons that offer distance with trajectory control and forgiveness with workability in a solid feeling, great looking tour proven chassis. Both AP1 and AP2 feature a satin polish playing position with bright polish cavity highlights for superior appearance at address.

“When it comes to iron play, distance without the ability to stop your shot is meaningless. You have to hit the ball far enough to reach the green, but also have the proper ball flight to stop it near the hole,” said Steve Pelisek, General Manager, Titleist Golf Clubs. “What our R&D team has accomplished with the new AP1 and AP2 models is impressive, effectively taking each individual iron as its own design and optimising its performance to provide longer distance, more consistent distance and stopping control, even when you don’t hit a shot perfectly.”

On the European Tour and PGA Tour, the new models were launched this summer with immediate validation and success. Two instant converters to the new AP2 irons earned victories just weeks after the new models were made available. One of those players, Titleist Brand Ambassador Jason Dufner, played a set of new AP2 irons to record victory at the USPGA Championship for his first Major title.

The new Titleist AP1 and AP2 (714 Series) irons will be available in golf shops across Europe from 8th November 2013.

AP1 irons have a SRP £93 (steel shaft) and £107 per club (graphite). AP2 irons have a SRP £114 (steel) and £130 (graphite) per club. Click here to learn more about the new irons from Chris McGinley, Vice President of Golf Club Marketing, and Marni Ines, Director of Irons Development.


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