Global Edition

 

Lynx Boom Boom Range Gets Bigger And Better For 2014

12.44pm 22nd November 2013 - New Products

 

(l-r) Steve Elford (Lynx CEO), Di Dougherty (Lynx ambassador), and Jock Howard from Golf World
(l-r) Steve Elford (Lynx CEO), Di Dougherty (Lynx ambassador), and Jock Howard from ‘Golf World’

Lynx Golf UK has launched a stunning flagship Boom Boom collection for 2014, adding brand new irons and adjustable putters to its enhanced drivers and woods.

Officially unveiled in a special golf day at the superb Swinley Forest Golf Club, Berkshire,  the Boom Boom family of clubs all benefit from the pioneering innovation for which Lynx Golf UK is becoming universally recognised.

The beautiful Boom Boom irons feature a patented double-cavity design  – the first, a muscle-back design which distributes weight effectively around the clubhead for forgiveness; the second, a  narrower deep ‘power channel’ immediately behind the club face.

This feature design feature, when combined with variable face thickness, gives phenomenal distance and feel from a one-piece cast head.

In addition to the new irons, Lynx is also introducing two types of top-spec adjustable CNC milled face putters. The Boom Boom ALP blade gives golfers the ability to alter the configuration of their putter with adjustable lie angles from 68-76 degrees.

Meanwhile, the Boom Boom GCP mallet has an adjustable weighting system so the golfer can reposition the centre of gravity higher or lower on the clubface.

Finally, the Boom Boom 2014 range is completed by new Boom Boom 3 drivers, fairways woods and hybrids, in which Lynx’s pioneering Hot 1 Gas technology has been improved and enhanced and combined with an Effective Energy Transfer (EET) system.

As part of the launch of its entire new 2014 range of clubs for men, lady and junior golfers, Lynx also hosted a dinner at the three Michelin starred Waterside Inn, Bray, where the company raised over £1,400 for the Philippines Typhoon Fund.

Said Lynx Golf CEO, Steve Elford: “We are tremendously excited by the new Lynx collection across the board, not just the Boom Boom family, and the launch really couldn’t have gone any better. The technology that we’re developing is second-to-none, the performance of all the clubs is outstanding and we have a full range of products now of which we are justifiably proud.

“The staff at SwinleyForest were incredibly helpful, while the Waterside Inn was a world class setting for dinner. While we had a fabulous day, we were also mindful of the terrible events in the Philippines and I was delighted that those who attended the launch recognised the privileged position they were in and dug deep to help the victims of  Typhoon Haiyan.”

Lynx Golf continues to establish itself as the most forward-thinking and exciting equipment brand in Europe and is dedicated to supporting ‘green grass’ Pro shop business, with more than 400 accounts in the UK.

Lynx Golf www.lynxgolf.co.uk

 

image saved; Elford, Di, Howard Group.JPG

 

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