Global Edition

Honma launches new premium 3-piece ball

11.40am 18th January 2019 - New Products

Honma Golf, the premium Japanese brand that recently signed world No.1 Justin Rose to use its clubs, has added a new golf ball to its extensive range.

The Honma TW-X is a three-piece urethane distance and spin ball aimed at golfers with swing speeds of around 90mph. The ball features the high initial velocity core, designed to produce greater ball speed, as well as exceptional control. A newly developed high repulsion mid-layer inside the ball ensures low spin off the driver for extra distance off the tee, while a soft urethane cover provides extreme spin on greenside shots. A 326-dimple pattern cover design provides a low, penetrating ball flight, which is ideal for playing in windy conditions.

“We’re really excited to be bringing such a premium golf ball to the European market,” said Tony Scott, head of marketing, Honma Golf Europe. “Given how well the TW-X ball performs, we feel that it’s a great product at a very competitive price point that golfers will be keen to try.”

The TW-X ball, which has an RRP of £26 per dozen, will be available from approved retailers from February.

www.honmagolfeurope.com

 / 

In related news...

GolfBusinessNews.com (GBN) is for the many thousands of people who work in the golf business all around the world.

We cover the full range of topics both on and off the course. We aim to supply essential information both quickly and accurately in a format which is easy to use. We are independent of all special interest groups.

Subscribe

Click here to sign up for our free twice weekly golf industry news summary

View the latest newsletter here