Global Edition

Honma extends golf ball range

10.31am 1st September 2020 - New Products - This story was updated on Thursday, September 3rd, 2020

Honma Golf has expanded its range of multi-layer golf balls to offer golfers the widest selection the brand has ever launched on the market outside of Japan.

The latest golf ball range from HONMA includes a new premium 4-piece urethane ball – called the X4 – featuring the softest core ever made by the brand. It joins an improved 3-piece TW-X and a new TW-S ball, plus a 2-piece A1 ball.

“The new range of HONMA golf balls offers something for every golfer – from those with lower swing speeds wanting more distance and consistency off the tee, to others with high swing speeds who prefer greater feel and spin closer to the greens,” said Tony Scott, Head of Marketing at HONMA Golf Europe. “There is also a wide variation in competitive price points to suit the pocket of golfers as well as their game,” he added.

The X4 ball has been developed to combat the issue of distance loss off the tee, without sacrificing short game spin. An ultra-soft core delivers high compression off the club face, while a polymer inner mantle and high flex layer provide increased repulsion with the driver for longer distance. The soft urethane covers aids performance with a softer feel around the greens, while the 326-dimple design also produces consistency into the wind.

Aimed at golfers with swing speeds of around 85mph who prefer a softer feel, the TW-S ball offers higher spin and a lower launch than the popular TW-X ball, making it suitable for playing in windy conditions. Its fast core results in faster ball speeds off the club face. The new version of the TW-X is designed for golfers with swing speeds over 90mph who want a firmer feel and longer distance.

The new 2-piece A1 ball offers something different for golfers who fight a slice and would like to hit it straighter. Around 20% softer than the D1 ball, the lighter core and cover helps to reduce side spin and achieve more consistent shots.

RRPs: X4 – £44.95/€49.95 per dozen; TW-X & TW-S – £26.00/€29.95 per dozen; A1 – £15.95/€18.95 per dozen.

 / 

In related news...

GolfBusinessNews.com (GBN) is for the many thousands of people who work in the golf business all around the world.

We cover the full range of topics both on and off the course. We aim to supply essential information both quickly and accurately in a format which is easy to use. We are independent of all special interest groups.

Subscribe

Click here to sign up for our free twice weekly golf industry news summary

View the latest newsletter here