Global Edition

Greg Norman launches hemp-infused wellness range

2.57pm 29th October 2019 - New Products

Greg Norman has announced the launch of an exclusive new range of CBD-infused wellness and recovery products geared towards men and women who lead an active lifestyle.

The Greg Norman Line is 100% hemp-derived, paraben-free, cruelty-free and made in the USA. These are the first products to be released through the licensing partnership between GGB Beauty LLC, a subsidiary of Green Growth Brands and Authentic Brands Group, the co-owner of Greg Norman. The initial limited supply is now available in select Simon Malls throughout the US and via www.gregnormancbd.com, with a full rollout planned for early 2020.

The Greg Norman products are made with CBD (cannabidiol) derived from hemp combined with a variety of natural Australian ingredients such as Tasmanian blue gum for soothing relief, Kunzea oil for sore muscle relief and Australian Sea Salt for total body relaxation. The products are aimed at ‘active adults and athletes who require fast, effective relief for their stiff and overworked muscles’.

“I played professional golf for 40 years and continue to lead an extremely active lifestyle,” said Norman. “Hitting millions of golf balls in a lifetime can – and will – cause strain and injury on anyone’s body, despite their age or physical wellbeing. Wellness is a pillar in my life and I believe that the health benefits of my CBD products, cultivated from top-quality ingredients found in my birthplace of Australia, will benefit those who spend time on the golf course and anyone committed to prioritizing self-care.”

The Greg Norman range includes a Warm-Up Muscle Rub (250mg CBD), a Cool-Down Muscle Gel (500mg CBD), and a Revitalizing Muscle Soak (250mg CBD). The range also contains a choice of face and body care products.

“Athletes are demanding relief so they can always perform their best,” said Peter Horvath, CEO of Green Growth Brands. “Greg was the perfect athlete to collaborate with on this product line, he has a clear vision when it comes to the future of CBD and sports. We are excited for the response to the initial launch and are thrilled for the full rollout early next year.”

 /  / 

In related news...

GolfBusinessNews.com (GBN) is for the many thousands of people who work in the golf business all around the world.

We cover the full range of topics both on and off the course. We aim to supply essential information both quickly and accurately in a format which is easy to use. We are independent of all special interest groups.

Subscribe

Click here to sign up for our free twice weekly golf industry news summary

View the latest newsletter here