With pro shops in England expected to reopen for business on June 15, Italian golf fashion brand Duca del Cosma is offering retailers the chance to be involved in a ‘DUCA Giveaway’ promotional offer designed to boost sales from the outset.
The brand is giving golfers the opportunity to get a free shoe bag or cap to complement their latest Duca del Cosma shoe purchase.
In the distinctive red and white colours of the brand, the shoe bag has an extra pocket alongside the main container for the shoes to keep either a cleaning cloth or the additional pair of laces in a different colour that comes with each pair of shoes. The stylish red and white caps come with a ball marker on the peak.
Existing stockists, who have already received their pre-orders from the SS20 range have also been sent a PDF of the promotion that allows them to alert their membership and customer data base to the offer and maximise the sales potential.
“We’re keen to support retail stockists in making a strong return to golf shoe sales and have inventory available in all the popular styles across the range for both men and women golfers,” said Tony Eccleston, Duca del Cosma’s general manager for the UK & Ireland. “This promotion is designed to help generate sales as early as possible as Pro Shops begin to re-open and golfers become more aware of the brand and its quality products that can be worn to and from the golf course without the need for changing in the car park.”
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