Global Edition

CMAE engages GGA to develop 5-Year Strategic Plan

9.32am 21st January 2016 - Management Topics

Global Golf Advisors logoGlobal Golf Advisors (GGA), formerly known as KPMG Golf Industry Practice and the leading authority on successful management practices for golf and private clubs, have been engaged by The Club Managers Association of Europe (CMAE) to facilitate the development of a new 5-year strategic plan for the association.

The independent firm which has served over 2,700 clients worldwide from offices in Toronto, Phoenix (USA) and Dublin (EMEA), is renowned for its strategic expertise having been previously named “Strategic Planning Firm of the Year” by Boardroom Magazine. GGA has developed strategic plans for many of the world’s top performing clubs, resorts, investors and industry associations, including recently The Club Managers Association of America. For the CMAE, this extensive experience was critical in their choice of strategic planning partner.

President of the CMAE, Marc Newey said “Our vision is to be the leading organisation delivering club management educational programs with the relevant certification and accreditation opportunities to all of Europe’s Club Managers. The board believes it is time to reaffirm this vision and the strategy employed to deliver a vibrant and sustainable future for the association. In securing the services of GGA, we have retained the very best strategic advisory team in the industry to guide and inform this critical process.”

CMAE is also pleased to announce that GGA has made a multi-year commitment to support the association as a Corporate Partner. The monetary contributions from Corporate Partners support the professional development programs offered by CMAE.

Rob Hill, Managing Partner of GGA’s EMEA Office said “Global Golf Advisors and CMAE are passionate about the value of informed decision-making and strategic planning. We appreciate the privilege of being asked to serve the CMAE in shaping its future and to demonstrate our support for the professional development of club leaders throughout Europe”.

Global Golf Advisors

Club Managers Association of Europe

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