Centrica has announced that it is to transfer Golf England to the English Golf Union (EGU).
Golf England was conceived two years ago as a joint venture between Centrica, the EGU and a technology company to provide a range of golf-related benefits – including a buying group for clubs and a fully integrated smart card for all golfers. The card was designed to: carry a golfer’s handicap as part of a national handicap system; act as an optional credit card; and serve as an affinity card for almost 1 million members.
Whilst nearly 600 clubs joined Golf England, the concept of a voluntary, computerised handicapping scheme proved too complex for club administration, in addition to which many clubs were concerned about an entity other than the EGU gaining commercial advantage from a mandated card. In the interest of English golf, therefore, Centrica plc is transferring the business to the Governing Body for men’s amateur golf in England, the EGU.
English Golf Union 01526 351 805
In each month and year listed below every article that has ever appeared in golfbusinessnews is reproduced in reverse date order.