From April 21 through 23 the leading congress for the golf industry will take place at Castanea Golf Resort in Adendorf near Hamburg, Germany. For two days golf entrepreneurs, executive directors, managers of golf courses, leading representatives of golf associations as well as industry representatives will meet for two days for business networking as an optimal preparation for the upcoming golf season 2020.
Under the motto “Digitalization – Innovation – Automation” numerous top-level experts will present market-driven, practice-oriented solutions and strategies for a professional and economically sustainable development of golf courses for today and the future. Among others the following lectures and presentations are planned:
“Each Customer Counts” – Easily implement customer focus
“Digital Transformation Begins in the Mind” – New and innovative business processes
“Member Growth Made Easy” – Discover additional value of your golf course
“Bogus Self-Employment” – Criteria, consequences and protection”
“It’s Not Getting Better” – The future of the golf catering trade
“Crime Scene www!” – Information security against cyber crime
“Technical Competence” – What executives should know about greenkeeping
“Occupational Safety” – Practice-driven concepts for the operation of a golf facility
“The Digital Golf Course” – Digital potential for golf facilities
“Compliance” – Rules and regulations for managing a golf course
For the first time congress participants will experience an outdoor show on the golf course. Among others the first unmanned mower and the first fully functional fire protection container for golf facilities will be presented “live”.
Bundesverband Golfanlagen e.V. or BVGA (Federation of Commercial Golf Facilities) serves as a joint business platform for almost 200 golf facility entrepreneurs from five nations as well as renowned partners from the golf industry.
BVGA offers golf entrepreneurs numerous services for support and realization of their business plans on a European level. BVGA has for instance developed a corporate comparison of golf facilities to improve economic efficiency and professional management.
Since its foundation in December of 1998 this federation has been established as the central hub for Golf & Business in Germany. Motivation for golf entrepreneurs to join the circle is the exchange of business data and strategies to ensure economic sustainability of golf facilities. Moreover, with “Golfsterne” (Golf Stars) Bundesverband Golfanlagen e.V. offers a classification system with objectively measurable criteria.
This does not only provide golf courses with a clear market positioning and flawless quality management but also serves as an orientation guide for golfers in terms of service, quality and price.
Since 2011 golf course owners who also run a hotel on their course have come together under the umbrella of Bundesverband Golfanlagen e.V. in the marketing co-operation “Hotels auf dem Golfplatz” (Hotels on the Golf Course). 31 top class hotels from five countries market themselves with a high-quality brochure, an exclusive tournament series and a joint internet platform www.hotelsaufdemgolfplatz.com
The Conference Program and registration details are now on at www.bvga.de
