TaylorMade Golf has announced the acquisition of South Korean-based golf ball manufacturing company Nassau Golf Co Ltd as the company seeks to integrate its global golf ball operations.
The deal represents TaylorMade’s third vertical integration in its golf ball business with the new entity called TM Golf Ball Korea, joining its other golf ball manufacturing facilities – TM Golf Ball South Carolina (US) and TM Golf Ball Taiwan (TaylorMade-Foremost Golf Co.).
Nassau Golf has been part of TaylorMade’s golf ball supply chain for over 15 years, making urethane and ionomer balls, as well as mantles for TaylorMade’s TP5/TP5X facility in Liberty, South Carolina.
With a growing golf ball global market share, including a 176% growth rate over the last five years, TaylorMade says that the acquisition further strengthens its expansion in the golf ball category. It also says that the expansion will enables the company to better service its global businesses, all of which are experiencing strong demand for its cast urethane TP5/TP5X and Tour Response models, as well as its ionomer cover models, including Distance+.
TaylorMade CEO David Abeles said: “This acquisition further supports TM’s strategic plan to create vertical integration in the company’s golf ball supply chain. TM Golf Ball Korea now joins TM Golf Ball Taiwan and TM Golf Ball South Carolina to service the global demand requirements for our rapidly growing golf ball business.”