Callaway Golf Europe has announced the launch of Callaway Golf’s Collection of Footwear for 2004. This follows the successful licensing agreement between Callaway Golf Company and Tour Golf Group, Inc. in the United States during 2003. Callaway Golf Europe will distribute the range of Callaway Golf® men’s and women’s footwear to a selection of preferred retailer outlets throughout Europe from April 2004.
The Callaway Golf footwear collection includes multiple styles and price points in men’s and women’s shoes. Each shoe model is lightweight and designed with innovative moisture management and comfort technologies. The shoes also feature the proprietary Big Bertha® Spike, an advanced alternative golf spike developed especially for the Callaway Golf footwear collection.
“Callaway Golf Europe is very pleased to introduce this unique and stylish collection to Europe,” said Neil Howie, managing director, Callaway Golf Europe. “The collection has been very successful in the United States since its launch at the beginning of last year and I believe the range offers something for all golfers. The innovative performance-orientated features and styles will help golfers enjoy the game.”
For further information regarding distribution throughout Europe, please contact the Callaway Golf Europe Footwear team on +44 (0) 20 89744844 or firstname.lastname@example.org
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