Global Edition

Maxfli transfer completed

12.10am 12th April 2002 - Corporate

January’s announcement of the exclusive licensing and distribution agreement between TaylorMade adidas Golf and Dunlop Slazenger Group was an important milestone for the Maxfli brand. After three months of intensive work Maxfli has been successfully integrated as an independent business within the TaylorMade adidas Golf organisation. Maxfli customer orders/deliveries/returns are now being co-ordinated from TaylorMade.

In the period since January, the entire Maxfli sales and customer service operations as well as stock, have been transferred from Dunlop Slazenger to TaylorMade adidas Golf offices and warehouses.

“I’m very pleased with what has been achieved in such a short space of time. Maxfli is now fully set up to run within TaylorMade. Everyone has worked extremely hard to ensure that we are able to provide the same top quality service and product that our customers have to come to expect from Maxfli Golf” said Andrew Keast, brand category manager, Maxfli Golf.

“These new developments are particularly important due to the current distribution of the new A10 golf ball. Eagerly anticipated by the industry after a very positive reception pre-Christmas, the high demand for the ball is being met having been shipped to European stockists over the last few months.”

With immediate effect any Maxfli orders / enquiries / returns should be referred to the following contact details:


TaylorMade Court, Jays Close, Viables Business Park, Basingstoke,

Hampshire, RG22 4BS

Customer Services – Naomi Thomas Tel: 01256 404 504 Fax: 0800 072 8177

Credit Control Tel: 01256 404 505 Fax: 0800 072 8177


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