Turf and landscape specialists ICL has appointed experienced sports turf industry professional Simon Barnaby as National Key Account & Business Development Manager UK & Ireland – Stadia.
Barnaby brings over 25 years of expertise in the sports turf industry, having held a variety of high-profile roles across the UK, Ireland, and Europe, including as an agronomist for STRI, technical manager for Syngenta, and technical manager for Scotts.
Most recently, he has been involved in global turf consultancy projects, delivering world-class solutions for prestigious clients and events.
In his new role, Barnaby will lead ICL’s efforts within the UK and Irelands stadia and training grounds, working closely with clients to deliver innovative solutions tailored to high-performance environments.
Ed Carter, ICL’s Business Manager, commented: “Simon’s extensive technical and industry knowledge makes him an exceptional addition to the team. His proven track record in delivering world-class results ensures ICL will continue to excel in supporting our stadia customers. We are thrilled to welcome Simon and look forward to the impact he will bring to the business.”
Barnaby said: “I’m excited to join ICL and work with such a respected team in the industry. This role gives me the chance to use my experience to help clients achieve their goals and push forward the innovative solutions ICL is known for.”
In this role, Barnaby will collaborate with ICL’s technical teams, distributors, and key industry bodies to drive growth and innovation in the stadia sector.